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PERSONAL
CREATIONS, INC is a design and production
company specializing in theatrical projects and live events for concert
touring, theme parks, theatre, special events, art, and exhibits. Owned
by award winning creative producer and designer Marc
Rosenthal, Personal Creations concentrates on panoramic
digital and large scale multi-image projection,
videos and films, theatrical and concert lighting
design, and show control.
Marc Rosenthal is an award winning Producer/Designer
specializing in live theatrical projects. He is the President of Personal
Creations, Inc., a design and production company that focuses on projection,
lighting, multi-media, and show control for live events and permanent
installations in theater, opera, dance, ballet, theme parks, special
events, spectacles, concert touring, art, corporate production, and
trade shows. Personal Creations is a leader in panoramic digital and
very large-scale projection.
Mr. Rosenthal is known for integrating projection and lighting, and
creating complete multi-media productions. Credits include many theatrical
shows with clients such as the Mark Taper Forum, the Ahmanson, LA Opera,
and Los Angeles Ballet. He Produced and Designed Lighting, Projection
and Sound for Casablanca, the Dance for Los Angeles Dance Theater and
Warner Bros., premiering an historic production at the Great Hall of
the People in Beijing, P.R.C. He consulted on artist Tom Sewell’s
new digital multi-media traveling art show, a new Visitors Center in
Hemet, a project for Grand Tetons National Park, and is developing several
theatrical touring projects.
Recent projects include Co-Designing and Integrating the illuminated
uniform special effect for the 250 member Florida A&M marching band
at Super Bowl XLI Halftime Show with his wife Marcy; Projection for
Susan Krebs’ theatrical jazz production The Aviary; Dr. Laura’s
In My Never To Be Humble Opinion; Lewis and Clark Reach the Euphrates,
Like Jazz and Talking Cure at the Mark Taper Forum; a kinetic digital
artwork for the world premier of Ballet Austin’s Touch; the critically
acclaimed award winning Fountain Theatre hits Master Class and Daisy
in the Dreamtime; Clear Channel/ Nickelodeon Tour of Rocket Power Live;
complete video productions for the California Citrus Park State Historic
Park (2004 Houston International WorldFest Gold winner) and San Bernardino
Forest Association; multi-screen digital presentations for Toshiba and
Pioneer New Media; complete digital multi-media productions for Coca
Cola Live! at the Salt Lake City 2002 Olympics; Lighting Design for
the world premieres of Sister Carrie at Indiana Rep; Perfect Christmas
Guaranteed and The Nutcracker for Dance Connecticut; and 3D computer
pre-visualization for Universal Studio’s The Mummy (2005 Thea
Award for Outstanding Achievement).
Additional projects of note include Ghosts and Legends of the Queen
Mary, a permanent installation on the great ship; Affliction of Glory
at the Getty Center; Metamorphosis at Pleasure Island in Disney World;
Sir Peter Hall’s Magic Flute; Show Control for Splash and La Femme
in Las Vegas and Innoventions at Disneyland; Steps in Time at Disney
California Adventures; SkyPower ’99 in Houston, the world’s
largest sky show; Josh Groban, Sting, Graham Nash, Barbra Streisand,
Steve Winwood and Traffic.
Art projects include a complete digital projection and UV black light
installation in a dome for Burningman 2004; a commissioned kinetic digital
artwork for the world premier of Ballet Austin’s Touch; an elaborate
art car with UV lighting for Burningman 2003; collaborations with artists
Jan Sawka, and Christina De Musee, and with artist and wife Marcy Rosenthal,
creating unique environments, costumes and props with light.
Mr. Rosenthal Directed and Produced the War Pigs video for Ozzy Osbourne's
No More Tours tour; Produced the short film Goalie…The Game Continues,
a Houston Film Festival Gold Award winner; and Pas De Deux, a specially
released video featuring six of the best classical ballet partnerings
in the world.
Mr. Rosenthal was awarded Lighting Dimension International 2005 Projection
Designer of the Year Award. He was Vice President of the International
Board of Directors of the TEA, and Executive Producer of the annual
Thea Awards for the themed entertainment industry. He has been a guest
lecturer, a contributing editor and featured writer for Pro Lights and
Staging News, and has written for Lighting Dimensions and Stage Directions
magazines.
TEACHING & PUBLICATION
Fiber Optics in Theater: April, 2003 Stage Directions. Article for industry
publication.
Instructor: 2003 IATSE Local 720. Taught several classes on beginning
and advanced show control.
And Now For: Jan-Dec 2000 Pro Lights and Staging News. Contributing
Editor and featured columnist with monthly article on wide ranging issues
regarding lighting, projection and show control.
The Borealis Effect: April, 1999 Lighting Dimensions. Review of new
LED panel wash lights for industry publication.
Panelist: 2000-2002 TourLink. Concert industry guest panelist for lighting,
projection, show control.
Panelist: 1994-2000, 2005-07 Lighting Dimensions International. Guest
panelist on numerous industry panels regarding lighting, projection,
show control.
Guest Lecturer: 1992 UCLA Graduate program. Taught MFA students on history
and practical uses of projection
EDUCATION
Bachelor of Theatre Arts: 1981 SUNY Stonybrook.
Dale Carnegie Management School: 1984
AWARDS
Lighting Dimensions International Projection Designer of the Year 2004
Houston International Film Festival Gold Award 2004
PROFESSIONAL AFFILIATIONS
Int’l Assoc. of Amusement Parks & Attractions (IAAPA) USA
Local 829
National Academy of Recording Arts and Sciences (NARAS) Cindy Awards
Blue Ribbon Judge (AVC)
Who's Who in Entertainment Who’s Who in Executives & Business
Life Member of Nat’l Registry’s Who’s Who 1999 Edition
Themed Entertainment Association (TEA)
[Past Vice president, Secretary, Int’l Board of Directors]Owner
Personal Creations, Inc., a design and production company.
Light Artist Marcy I. Rosenthal (American) is
especially interested in collaborative and multidisciplinary productions
with the potential of digital technology within the performance space.
She received her Bachelor's degree from Northeastern University, graduating
Magna Cum Laude. No longer fulfilled by being a Boston Elementary School
Teacher, Respite Caregiver or Night Club Manager, she relocated to Los
Angeles, California to start anew, creating Night Light Productions
and launching her line of illuminated costumes and clothing.
Her passion to explore the entertainment industry lead her into "production",
gaining employment as a film extra, Extra Casting Assistant, Photo Double,
PA and Craft Service Provider. Her creative visions lead her to work
with UV/FX Scenic Productions where she applied her artistic skills
with special effect paints and marketing materials.
Throughout her distinguished career, Marcy has confidently channeled
her passion for art, science and technology into a unified creative
practice, a multidisciplinary approach that has resulted in a body of
work that is at once innovative, distinctive and varied, while also
serving to position her as a pioneer within the field. The primary concern
at the core of Rosenthal’s work stems from a deep and long standing
fascination with the luminous and kinetic qualities of the elements
involved. Her entrepreneurial spirit led her to found ArtFX.LA, an event
production company that specialized in black light (UV) environments
with illuminated props and effects, featured prominently in Chuck Cirino's
cult classic, Baberella.
She has designed and constructed illuminated costumes and props for
stage, film, and spectacles, including the lighting up uniforms for
the 250 member FAMU Marching Band that performed with Prince at Super
Bowl XLI Halftime Show, the Elton John Mannequin in The Red Piano, Magician
Mr. Balloonman, and performer & self help author Sydney Steele.
Her interest in light and art led her to join Personal Creations, Inc.,
where she worked as Studio Manager and Projection Design Assistant,
and is now Vice President. She programmed and created digital imagery
for theatre projects including The Talking Cure, Like Jazz, Lewis &
Clarke Reach The Euphrates, and other Center Theater Group productions
in Los Angeles; TEA’s annual THEA Awards; and visitor centers
such as The Old Las Vegas Mormon Fort, and Riverside County’s
Citrus Park State Historic Park (2004 Houston International WorldFest
Gold winner). She was Assistant General Manager for the world premiere
of Casablanca, the Dance.
With great enthusiasm, she has produced, promoted and created immersive
surreal themed environments that inspired creativity and promoted artists
and performers. These environments utilized UV lighting and UV scenic
art elements, Chromadepth™ 3D technology, Electroluminescent art,
and digital art with live performance (Club Dreamz Hollywood, Club Dreamz
Los Angeles, Mid Summer Night Dreamz, Theme camps at Burningman, Artist
District Costume Events like Black Light Mardi Gras, Spring Sprung,
and HoHoHo's - a collaborative artist's showcase at the Old Palace Theatre.
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